📈Last 7 days+46K installs — 51% slower than the week before (+94K) · 6.2K/day since Sep 26
🏆Among Entertainment appstop 1% by installs gained this week (475 peers growing)
⭐Rating steady at ★ 3.90 since Sep 26
🛠Updatesactively updated · updated 22 days ago · every ~28 days (2 updates tracked)
Estimates · last 30 days ⓘModelled figures, not reported by the store. Use them for scale and trends, not exact numbers.
Downloads ⓘTotal measured from the store install counter over the last 30 days. The split by country is estimated from chart positions in 20 markets with our own model — not figures reported by the store.
126Kmeasured · last 30 days
🇬🇧 United Kingdom67%85K
Other markets33%
Revenue ⓘEstimated gross in-app purchase revenue (before store fees) from top-grossing chart positions, with our own model. Ad revenue is not included, and the country split covers only markets where the game appears on top-grossing charts. Typical error is around 2×.
~$63Kestimated · last 30 days
🇬🇧 United Kingdom100%$63K
Installs since launch
+234,869 installs
· +470 ratings
since Sep 26
Update history
—Oct 20, 2026 · seen Oct 5, 2026
We’ve made more improvements to the ITVX app experience on Android so it’s even easier to enjoy your favourite entertainment. Stream the biggest shows, latest films, and live TV — plus enjoy features like picture-in-picture and pinch to zoom, alongside even more premium content, including BritBox.
VARYSep 22, 2026 · seen Sep 26, 2026
We’ve made more improvements to the ITVX app experience on Android so it’s even easier to enjoy your favourite entertainment. Stream the biggest shows, latest films, and live TV — plus enjoy features like picture-in-picture and pinch to zoom, alongside even more premium content, including BritBox.
ITVX is an entertainment app by ITV PLC with 10,000,000+ downloads (about 28M estimated). +46K installs in the last 7 days. Rated 3.9 from 158K ratings. Install growth, rank history, SDKs and ad networks.
From the store listing: “Stream all of ITV and so much more only on ITVX!
Stream all of ITV and so much more only on ITVX, the UK’s freshest streaming service. So fresh, you’ll find more new shows for free than anywhere else. All coming to a screen near you each and every week. Share the biggest moments in TV – the moments that bring us…”
