LifeLock Identity by Norton icon

LifeLock Identity by Norton

NortonMobile
★ 4.3 (44,924 ratings)
⬇ 5,000,000+ downloads
Est. actual: 6,952,597
Free
Released: Nov 26, 2018
IAP: $10.00 - $349.99 per item
No ads
Rated: Everyone

Signals

4 this week · 2 positive · 1 warning All of this week's signals →
  • 📈Last 7 days +33K installs — 51% slower than the week before (+68K) · 3.9K/day since Sep 26
  • 🏆Among Finance apps top 1% by installs gained this week (501 peers growing)
  • ⭐Rating steady at ★ 4.31 since Sep 26
  • 🛠Updates actively updated · updated 16 days ago · every ~29 days (2 updates tracked)
Estimates · last 30 days ⓘModelled figures, not reported by the store. Use them for scale and trends, not exact numbers.
Downloads ⓘTotal measured from the store install counter over the last 30 days. The split by country is estimated from chart positions in 20 markets with our own model — not figures reported by the store.
100Kmeasured · last 30 days
  • 🇯🇵 Japan67%67K
  • Other markets33%
Installs since launch
0 3.5M 7M 7M Nov 26, 2018 today
+149,954 installs · +305 ratings since Sep 26
Update history
3.9 Oct 29, 2026 · seen Oct 24, 2026
We freshened up your LifeLock app. Nothing major, just tightened up the back end and cleared out some bugs to keep your experience smooth.
3.8 Sep 30, 2026 · seen Sep 26, 2026
We freshened up your LifeLock app. Nothing major, just tightened up the back end and cleared out some bugs to keep your experience smooth.
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LifeLock Identity by Norton is a finance app by NortonMobile with 5,000,000+ downloads (about 7M estimated). +33K installs in the last 7 days. Rated 4.3 from 45K ratings. Released Nov 26, 2018. Install growth, rank history, SDKs and ad networks.

From the store listing: “Identity Theft Protection is hard. We make it easy for you with the LIFELOCK IDENTITY app and a NORTON 360 or LIFELOCK plan. You’re across town—and someone is taking out a bank loan in your name. We’ll send you an identity alert†. If it’s not you taking out that loan, you can respond right away, and we’ll go to work…”