Pureple: AI Outfit Planner icon

Pureple: AI Outfit Planner

Iceclip LLC
★ 2.5 (4,006 ratings)
⬇ 1,000,000+ downloads
Est. actual: 1,345,808
Free
Released: Mar 20, 2020
IAP: $2.99 - $19.99 per item
Contains ads

Signals

4 this week · 2 positive · 1 warning All of this week's signals →
  • 📈Last 7 days +1K installs — 15% slower than the week before (+1.2K) · 117/day since Oct 7
  • 🏆Among Beauty apps top 2% by installs gained this week (43 peers growing)
  • ⭐Rating steady at ★ 2.45 since Oct 7
  • 🛠Updates actively updated · updated 8 days ago · every ~16 days (3 updates tracked)
Installs since launch
0 673K 1.3M 1.3M Mar 20, 2020 today
+3,402 installs · +7 ratings since Oct 7
Update history
46 Nov 2, 2026 · seen Nov 5, 2026
Bulk editing is here: press and hold a clothing item, select more items, then tap Edit selected to update their categories, colors, seasons, and other details together. Includes clearer selection controls and updated closet help.
45 Oct 24, 2026 · seen Oct 26, 2026
Updated the Pureple app icon to match iOS, including refreshed launcher, splash screen, and notification artwork.
43 Oct 1, 2026 · seen Oct 16, 2026
Improved wardrobe image display so clothing fits within each card. Updated filter buttons to Reset and Apply. Clarified that deleting a category does not delete its items.

Pureple: AI Outfit Planner is a beauty app by Iceclip LLC with 1,000,000+ downloads (about 1.3M estimated). +1K installs in the last 7 days. Rated 2.5 from 4K ratings. Released Mar 20, 2020. Install growth, rank history, SDKs and ad networks.

From the store listing: “Organize your digital closet, create outfits and get AI ideas with Pureple Pro.”