Market insights
Which developers and styles are growing across every app we track.
Which developers and styles are growing across every app we track.
Completed weeks. The latest weeks keep rising for a while as new releases are discovered.
Rolling seven-day windows, worldwide. The store refreshes install counts every few days, so the latest window fills in later.
Top 20 of 866K developers that gained installs — usually not the same names as the biggest-by-size table further down.
| Developer | Installs gained | Titles |
|---|---|---|
| Google LLC | +3B | 181 |
| Samsung Electronics Co., Ltd. | +331M | 139 |
| ColorOS | +157M | 20 |
| Motorola Mobility LLC. | +100M | 55 |
| HeyTap | +89M | 13 |
| WhatsApp LLC | +89M | 2 |
| TikTok Pte. Ltd. | +81M | 14 |
| Xiaomi Inc. | +72M | 15 |
| Microsoft Corporation | +63M | 64 |
| Meta Platforms, Inc. | +52M | 21 |
| Transsion Holdings | +51M | 29 |
| +40M | 6 | |
| Amazon Mobile LLC | +30M | 61 |
| Snap Inc | +26M | 3 |
| Spotify AB | +22M | 6 |
| Telegram FZ-LLC | +21M | 2 |
| vivo Mobile Communication Co., Ltd. | +21M | 4 |
| OpenAI | +20M | 1 |
| Research at Google | +20M | 3 |
| Visha Group | +19M | 3 |
| App | Installs gained |
|---|---|
| Android Accessibility Suite | +211M |
| Android System WebView | +180M |
| Speech Recognition & Synthesis | +171M |
| YouTube | +156M |
| Android Switch | +134M |
| Android Auto | +124M |
| Android Developer Verifier | +122M |
| Android System Intelligence | +119M |
| Private Compute Services | +116M |
| YouTube Music | +97M |
| Google Play services | +93M |
| Cross-Device Services | +73M |
| Google Chrome | +72M |
| Google Maps | +71M |
| Gmail | +71M |
| +66M | |
| +65M | |
| Google Gemini | +64M |
| Google Messages | +60M |
| Switch Access | +60M |
| Google Meet | +59M |
| Android System SafetyCore | +58M |
| Phone by Google | +55M |
| Android System Key Verifier | +54M |
| Digital Wellbeing | +53M |
Size, momentum and release activity for each style, across all 3.2M tracked apps.
| Style | Gained · 30d | Apps | New · 90d |
|---|---|---|---|
| Tools | +3B | 305041 | 39492 |
| Communication | +703M | 69015 | 4673 |
| Productivity | +687M | 228951 | 27342 |
| Entertainment | +485M | 134190 | 15962 |
| Finance | +348M | 162280 | 12793 |
| Video Players & Editors | +344M | 15368 | 3103 |
| Music & Audio | +278M | 103830 | 7573 |
| Social | +239M | 49538 | 5447 |
| Shopping | +201M | 142097 | 8500 |
| Photography | +181M | 26646 | 4353 |
| Personalization | +171M | 82761 | 7218 |
| Travel & Local | +145M | 102505 | 8293 |
| Auto & Vehicles | +144M | 45956 | 3674 |
| Lifestyle | +141M | 199365 | 20401 |
| Business | +127M | 339445 | 30144 |
| Education | +124M | 382081 | 27937 |
| Health & Fitness | +90M | 186651 | 18922 |
| Weather | +73M | 8381 | 1020 |
| Maps & Navigation | +69M | 47992 | 3535 |
| Art & Design | +62M | 17021 | 2435 |
| Food & Drink | +57M | 196409 | 12564 |
| Books & Reference | +52M | 91139 | 6885 |
| Sports | +44M | 78875 | 9430 |
| News & Magazines | +42M | 27758 | 1279 |
| Medical | +17M | 47670 | 2660 |
| Dating | +17M | 8748 | 1158 |
| House & Home | +14M | 33001 | 3780 |
| Parenting | +9.8M | 11185 | 2070 |
| Beauty | +6.4M | 24020 | 1475 |
| Libraries & Demo | +6.2M | 3790 | 207 |
| Comics | +5M | 1905 | 211 |
| Events | +4.4M | 26416 | 2534 |
Listed in the store before launch. Watch one to be told the day it goes live.
The store reset these apps' release dates although we had already seen them live. A relist usually means a re-publish after a takedown, an account move, or a fresh listing for an old build.
| App | Claims | Live since |
|---|---|---|
 블루 가디언즈 |
Nov 10, 2026 | before Oct 23 |
 Mushrooms of the US |
Nov 9, 2026 | before Nov 10 |
 Beam |
Nov 9, 2026 | Oct 9 |
 Bike In Casa |
Nov 9, 2026 | Oct 20 |
 Autonomya |
Nov 9, 2026 | before Oct 7 |
 Becycle Düsseldorf |
Nov 9, 2026 | before Oct 7 |
 BECYCLE & BEYOND |
Nov 9, 2026 | before Oct 7 |
 Anjana Academy |
Nov 9, 2026 | before Oct 7 |
 ZoraLoop |
Nov 9, 2026 | before Nov 9 |
 Anons: What's Happening Nearby |
Nov 9, 2026 | before Nov 7 |
 AtomShop |
Nov 9, 2026 | before Nov 8 |
 Jhuri: Family Shopping List |
Nov 9, 2026 | before Nov 9 |
 Bpluer |
Nov 9, 2026 | Oct 31 |
 Acadex |
Nov 9, 2026 | Oct 9 |
 RL Driver |
Nov 9, 2026 | before Nov 9 |
 AccessGuard:Control your Apps |
Nov 8, 2026 | before Nov 8 |
 Booyah Rewards |
Nov 8, 2026 | Oct 31 |
 AlphaLearn: MBBS QBank & Notes |
Nov 8, 2026 | Oct 7 |
 핏지니 - FitGenie |
Nov 8, 2026 | before Oct 9 |
 BirdMortality Україна |
Nov 8, 2026 | before Nov 8 |
 Billviz |
Nov 8, 2026 | before Nov 7 |
 BiciClub |
Nov 8, 2026 | before Oct 7 |
 Football Schedule: Live Scores |
Nov 8, 2026 | Oct 7 |
 Ainalma: Almaty Navigator |
Nov 8, 2026 | before Oct 23 |
 Shared Team Calendar |
Nov 8, 2026 | before Oct 7 |
 مكتب التضامن - Al Tadamun |
Nov 8, 2026 | before Oct 18 |
 MEDICI UNIFORMS |
Nov 8, 2026 | before Nov 8 |
 Atlas by VinnovateIT |
Nov 8, 2026 | Oct 9 |
 Salary Timer: Live Pay Counter |
Nov 8, 2026 | before Oct 9 |
 Assou - Bons d’achat digitaux |
Nov 8, 2026 | before Oct 7 |
 Dressu |
Nov 8, 2026 | before Nov 8 |
 Spa Therapy: școală și magazin |
Nov 8, 2026 | before Nov 8 |
 AutoHay — Fuel, EV & Cars |
Nov 7, 2026 | before Oct 7 |
 BJIRU |
Nov 7, 2026 | before Oct 7 |
 품바 노래듣기 - 품바 각설이 타령 전자올겐 트로트 |
Nov 7, 2026 | Oct 9 |
 복음성가 찬송가 - CCM 복음성가 새찬송가 노래모음 |
Nov 7, 2026 | Oct 7 |
 AboneTakip Abonelik Hatırlatma |
Nov 7, 2026 | before Nov 7 |
 트로트 노래모음 - 트로트 노래듣기 |
Nov 7, 2026 | Oct 7 |
 트로트 노래듣기 - 신나는 트로트 노래모음 |
Nov 7, 2026 | Oct 7 |
 Bowls & Walks |
Nov 7, 2026 | before Oct 19 |
Established scale, for context. This ranking moves slowly.
| Developer | Apps | Total installs |
|---|---|---|
| Google LLC | 201 | 493B |
| Samsung Electronics Co., Ltd. | 140 | 68B |
| Meta Platforms, Inc. | 22 | 25B |
| Microsoft Corporation | 66 | 23B |
| Xiaomi Inc. | 15 | 15B |
| WhatsApp LLC | 2 | 15B |
| ColorOS | 20 | 13B |
| Motorola Mobility LLC. | 58 | 13B |
| 6 | 9.7B | |
| HeyTap | 13 | 9.7B |
| Transsion Holdings | 34 | 9.3B |
| TikTok Pte. Ltd. | 15 | 9.1B |
| Amazon Mobile LLC | 61 | 6.3B |
| ANT+ | 8 | 5.3B |
| Snap Inc | 3 | 4.3B |
| Netflix, Inc. | 3 | 4.2B |
| Mi Music | 1 | 3.9B |
| Samsung R&D Institute India Noida | 8 | 3.7B |
| Spotify AB | 6 | 3.4B |
| Research at Google | 3 | 3.3B |
| PT vivo mobile Indonesia | 4 | 3.3B |
| Telegram FZ-LLC | 2 | 3.3B |
| Mi Video | 1 | 3.1B |
| 3 | 3B | |
| HP Inc. | 33 | 3B |
